Our Journey

 

Every great story begins with a shared moment. A clink of glasses, a laugh across the table, the warmth of good company. That’s how Sideways Wine Collective came to life, from a simple belief that great wine is meant to be shared.

 
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Premium Wines

 

Born out of a passion for premium wines and steeped in tradition, our journey began with a desire to bring exceptional bottles to those who truly appreciate the finer things in life. What started as a love for discovery soon grew into a community, a collective of like-minded individuals, from old school friends and alumni groups to seasoned wine club members, all united by a shared appreciation for heritage, exclusivity, and excellence.

Sideways Wine Collective isn’t just a brand. It’s a journey. One that celebrates the people, stories, and shared moments that make every sip worth remembering.

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Our Core Values

Excellence in Every Bottle

We curate wines of distinction, selected for their exceptional quality, heritage, and craftsmanship, to meet the refined tastes of our discerning clientele.

Legacy and Loyalty

Rooted in the values of tradition and trust, we foster long-term relationships, especially within private school alumni and old boys’ networks, where shared heritage meets shared taste.

Community and Connection

We’re more than a wine store. We are a collective that connects like-minded individuals who value culture, camaraderie, and celebration.

Personalised Service

We treat every customer as a member of the club, offering tailored recommendations, premium support, and a seamless e-commerce experience.

Authenticity and Integrity

Our wine selections are honest, our practices transparent, and our relationships built on respect and mutual trust.

Curated Discovery

We believe wine is a journey. Our offerings inspire curiosity and introduce our members to new vineyards, varietals, and hidden gems.

Tradition with a Modern Twist

We honour the legacy of fine wine while embracing modern convenience, delivering premium bottles to your door with sophistication and ease.

Sustainability and Stewardship

We support producers who respect the land and uphold practices that preserve wine culture for future generations.
John Baldwinson

"There is actually a standard definition of wine: 'wine is the alcoholic beverage obtained from the fermentation of freshly gathered grapes.' But it's a bit lacking. It says nothing about the pleasures of wine: the complexities of colours, tastes, smells, associations. It says nothing about the glow that a good wine can give you, or its being natural (some say, living) product. It says nothing about it being good for you; above all I wish it said something about the way wine makes you happy."

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